Inclind's Katie Callahan Acquires the Certifications of Google Analytics and Google Analytics 4.

When Google announced it would stop processing data in Universal Analytics in July of 2023, Inclind knew there was no time to waste expanding our knowledge base and expertise to include Google Analytics 4 (G4.) Katie dove in head first with a rigorous curriculum that included over 100 hours of learning while providing GA Audits, creating documentation, and successfully implementing GA4 for several of our partners.

"I'm proud of Katie's initiative and accomplishment and what it means for our clients. Having a data analyst with an even more robust skillset in understanding website behavior and extracting actionable insights helps our partners make smarter decisions with their time and money," says Shaun Tyndall, Founder & Director of Inclind.

Learn more about GA4 and how this update will benefit your business, no matter your platform.