Cutting-Edge Digital Solutions for Electric Utilities

DEC's website needed a visual and functional refresh to improve navigation and responsiveness across devices. We delivered a clean, modern interface that prioritizes account access, highlights key promotions, and ensures members can easily find outage updates and safety information. The improved design offers more intuitive pathways into the content visitors need, reducing frustration and enhancing engagement.

With DEC's active marketing efforts, their team needed more flexibility to create engaging, content-rich landing pages. We built a system that allows for on-the-fly page creation, using visually structured design elements that enhance readability. By adopting an atomic design approach, our team implemented a living design system in Pattern Lab, ensuring consistency across the entire site. The Gutenberg content editor was integrated to streamline page-building, making content management easier and more effective.

DEC's Beat the Peak program helps members adjust their energy usage to reduce strain on the grid during high-demand periods. The existing system relied on physical hardware indicators—costly to produce and distribute. Recognizing the shift toward smart homes, we developed a mobile app with real-time alerts, replacing the hardware indicators. Now, members receive push notifications on pending and active peak periods, allowing them to manage their energy consumption from anywhere.